No platform migration
A full redesign that respects the way the team already works in Tiendanube.
Case studies · Fashion store · Tiendanube · 2026
A store where you can finally see what is for sale
Good product and a store that did not show it: the menu was a plain text list, the product pages had no measurements and the photos were scattered. We redesigned the store and completed the catalog, page by page.
BeforeAfterBefore and after
- 114
- Product pages with measurements
- Custom
- Store with its own design
- Per collection
- Menu with photos
The challenge
In fashion, the store is the fitting room: if the product page does not give the measurements, the sale falls through or comes back as a return. There were 114 products and not one had the full information.
The menu was a text list that hid the collections, exactly what sells the most. The navigation had to be rebuilt and the catalog completed, not just restyled.
What we did
A menu with photos
Navigation by collection with images: the catalog shows itself without anyone digging for it.
The measurements, on all 114 pages
114 product pages with a color picker by photo and the description split into material, measurements and care, instead of one block of text.
The results
Product pages with measurements
114Store with its own design
CustomMenu with photos
Per collectionScope of the redesign across the full catalog
Frequently asked questions
Why do product measurements matter so much for a fashion store?
Because the product page works as the fitting room: if it doesn't list measurements, the sale falls through or comes back as a return. None of the 114 products had complete information before the redesign.
What happened to the navigation menu?
It was rebuilt entirely. It used to be a text list that hid the collections; now it's a menu with photos organized by collection, so the catalog shows without having to search for it.
Did they have to migrate off Tiendanube?
No, the redesign kept the workflow the team already had on Tiendanube. All 114 product pages got a photo-based color selector and descriptions split into material, measurements, and care.
Does your store show everything you have?
Tell me what you sell and I'll tell you what's holding your catalog back.
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